Five Ways to Enhance Your Corporate Training Tools — Inspired by Educational Video

By on October 29, 2019

Businesses and universities both use video to engage multiple stakeholders, both inside and outside of their organizations. More often than not, though, universities have more experience using video as part of a teaching and learning program. If your business is pursuing new ways to improve your corporate training tools, consider looking to higher education institutions for inspiration.

Below, we’ve compiled five unique ways your business can adapt techniques perfected by colleges and universities to enhance its corporate training tools.

Use Video Quizzes to Effectively Train Employees

Pop quizzes are the bane of every student’s existence, but they serve an important purpose — to ensure that everyone is alert, engaged and retaining information. If your corporate training program relies on video to reach remote employees or regional offices, video quizzes may be a viable option for you to help your employees learn.

Video quizzes allow instructors and trainers to ask comprehension-testing questions during a video. They aren’t available on free video hosting sites like YouTube or Vimeo, so it’s necessary to use an internal video management platform to take advantage of them. Many video quiz tools automatically publish their results to your digital gradebook, or CMS, allowing you to keep track of your employees’ performance.

While video quizzes can help your employees learn, they can also help your corporate trainers improve. For instance, if you notice that many employees consistently answer the same question incorrectly, it may cause you to analyze your training materials and look for new ways of presenting that information. By having results consolidated within a digital gradebook, you can easily analyze trainings, optimize their content and improve their value to your company and its stakeholders.

Go Beyond YouTube or Vimeo

Popular video hosting sites, such as YouTube or Vimeo, were created with the masses in mind. In other words, their user-friendly interfaces leave a lot on the table, especially for universities and businesses looking to enhance teaching and learning. Universities, for example, might want to restrict access to current students and faculty, while still maintaining a public-facing video platform. Businesses, on the other hand, might want to share promotional videos with their customers while keeping training videos private for their staff and other stakeholders.

Instead of having your IT department create a video management platform in-house, your business should consider the university approach and utilize a third-party platform. Many of these platforms, including Ensemble Video, integrate with popular sites like YouTube or Vimeo, while affording your media team greater control over your content.

Stream Live Events and Trainings for Employee Engagement

When it comes to creating an atmosphere for live content, no one does it better than colleges and universities. From sporting events to lectures, the university experience thrives on the exclusivity of live, in-person action. Even though it’s not always possible for students, faculty or spectators to be there live, they can still maintain engagement through live streamed video content.

For businesses with multiple offices across cities or countries, it can be challenging to maintain consistent training practices, employee engagement and a cohesive company culture. Through live streaming, your company can broadcast leadership messages and important meetings that keep your entire team informed. These streams can also be recorded for on-demand consumption by those who aren’t able to tune in to the live feed.

And in taking a page from university online courses, you can also train employees across locations all at once. This helps employees stay fully engaged throughout a training and gives them opportunities to ask questions and get answers in real time, learning from each other as well as the video stream.

Organize Your Content with a Scalable Framework

After you’ve created your content, it’s important to catalogue it so that it’s available to the right audience and they’re able to easily find it. Colleges and universities have mastered organizing video playlists and portals by instructor, course, department and campus. This helps students and faculty quickly navigate to the content they need so they can continue teaching and learning.

At businesses, it’s not always so simple. Training videos may get lost if the person who uploads it does not follow your naming protocol. Or, meeting captures or live streams may not make it into the right folder or portal if the creator does not add it to the correct playlist. This could leave valuable training assets lost within your own network, without anyone knowing.

Work with your media team to establish a media library framework that automatically sorts videos based on the department, training content or any other relevant information. This ensures that your trainings won’t disappear from your immediate view while also giving you the peace of mind to know that content will always be uploaded to the right place. And if an asset or item ever does go missing, you can search metadata to track it down again.


As your business seeks out new ideas on how to adapt its training materials, look no further than universities. They have led the way in using video as a teaching tool for both onsite and remote students. From using video quizzes to enhance training to organizing content effectively, there is no shortage of ideas you can pull from in order to make your programs stronger and your employees smarter.

If you’d like to learn more about how Ensemble Video’s features can work for your business, contact us today to schedule a demo or request a trial.


About Scott Nadzan

You must be logged in to post a comment Login